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Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

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作者: T. J. Waters （T·J·沃特斯）著

出版社: Wiley

出版时间: 2010-03

ISBN: 9780470533642

定价: 290.30

装帧: 精装

开本: 其他

页数: 272页

正文语种: 英语

分类: 外文古旧书>英文书>经济

Effective strategies for outsmarting the competition and driving better bottom-line results In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The book describes a practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results). The book is filled with illustrative examples of companies from start-ups to multi-nationals that have used similar strategies successfully. Offers a key resource for gaining competitive advantage in tough times Outlines a proven strategy for planning, implementing, and executing a strategic plan for bottom-line results Written by T.J. Waters who has combined his intelligence expertise with his years of business experience This book clearly shows that it's no longer a question of becoming the next Google, IBM, or Coca-Cola-it's all about knowing what your competitors are doing. T. J. Waters is a senior consultant at the United States Special Operations Command with twenty years of private sector and government service in the intelligence field. He is also an adjunct professor in the intelligence management and analysis program of Eckerd College. He worked for the Central Intelligence Agency and wrote the book Class 11: Inside the CIA's First Post- 9/11 Spy Class. He previously served as vice president of an intelligence consulting firm serving Fortune 500 corporations, law firms, and military units. Part One: Understanding Intelligence and Strategy.

1 The DNA of Competitive Advantage.

2 Leadership's New Benchmark.

3 It's All About Networks.

Part Two: Fieldwork.

4 Collecting Data; New School and Old School.

5 All the World's a Trade Show S
内容简介:
Effective strategies for outsmarting the competition and driving better bottom-line results In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The book describes a practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results). The book is filled with illustrative examples of companies from start-ups to multi-nationals that have used similar strategies successfully. Offers a key resource for gaining competitive advantage in tough times Outlines a proven strategy for planning, implementing, and executing a strategic plan for bottom-line results Written by T.J. Waters who has combined his intelligence expertise with his years of business experience This book clearly shows that it's no longer a question of becoming the next Google, IBM, or Coca-Cola-it's all about knowing what your competitors are doing.
作者简介:
T. J. Waters is a senior consultant at the United States Special Operations Command with twenty years of private sector and government service in the intelligence field. He is also an adjunct professor in the intelligence management and analysis program of Eckerd College. He worked for the Central Intelligence Agency and wrote the book Class 11: Inside the CIA's First Post- 9/11 Spy Class. He previously served as vice president of an intelligence consulting firm serving Fortune 500 corporations, law firms, and military units.
目录:
Part One: Understanding Intelligence and Strategy.

1 The DNA of Competitive Advantage.

2 Leadership's New Benchmark.

3 It's All About Networks.

Part Two: Fieldwork.

4 Collecting Data; New School and Old School.

5 All the World's a Trade Show S

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Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

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