Predictably Irrational:The Hidden Forces That Shape Our Decisions

Predictably Irrational:The Hidden Forces That Shape Our Decisions
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作者:
出版社: Harper Collins
2008
ISBN: 9780061353239
装帧: 精装
开本: 其他
纸张: 其他
  • From Publishers Weekly
    Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and econom
  • 内容简介:
    From Publishers Weekly
    Irrational behavior is a part of human nature, but as MIT professor Ariely has discovered in 20 years of researching behavioral economics, people tend to behave irrationally in a predictable fashion. Drawing on psychology and econom
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