Harvard Business Essentials: Crisis Management危机管理

Harvard Business Essentials: Crisis Management危机管理
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作者: (哈佛商学院出版社)
2004-08
版次: 1
ISBN: 9781591394372
定价: 228.30
装帧: 精装
开本: 其他
纸张: 胶版纸
页数: 137页
正文语种: 英语
2人买过
  • In today's volatile work environment, avoiding disaster is more important than ever. "Crisis Management" will help managers identify, manage, and prevent potential crises. Full of tips and tools on how to prepare an emergency list and how to utilize pre-crisis resources, this book will show managers how to shepherd their team from crisis to success. This is a guide no manager should be without. Harvard Business Press is the book-specific division of Harvard Business School Publishing, owned by the Harvard Business School, based in Boston, MA.



    The Press publishes general interest books in addition to business books. Its bestsellers Blue Ocean Strategy and The First 90 Days are widely read in management circles.



    HBSP also publishes business cases which are widely known HBS cases. These cases are used by business schools across the globe for business education.



    HB Press books are frequently reviewed and discussed in such publications as the New York Times, The Economist, and the Financial Times. Introduction

    Taking Stock of Potential Perils

      What Could Go Wrong?

        Sources of Potential Crises

        Identifying Potential Crises

        Prioritizing Potential Crises

        Summing Up

    2  Avoiding the Avoidable

      An Ounce of Prevention...

        Prepare a Systematic Program of" Crisis Avoidance

        Heed the Signals of-Impending Crisis

        Look Be~oreYou Leap

        Don't Forget About Insurance

        Summing Up

    3  Contingency Planning

      Preparing Today for Tomorrow's Problems

        Step 1: Organize a Planning Team

        Step 2:Assess the Scope of the Problem

        Step 3: Develop a Plan

        Step 4:Test the Plan

        Step 5: Keep the Plan Up-to-Date

        AreYou Ready?

        How One Company Plans and Prepares for Crises

        Summing Up

    4  Crisis Recognition

      Where There's Smoke, There's Fire

        Different Warning Signals

        Why Warnings Are Often Unheeded

        Solutions

        Summing Up

    5  Containment

       Preventing a Bad Situation from Becoming Worse

         Rule 1:Act Quickly and Decisively

         Rule 2: Put People First

         Rule 3: Be on the Scene

         Rule 4: Communicate Liberally

         When in Doubt, LetYour Training,Values, and Instincts

          GuideYou

         Summing Up

    6  Crisis Resolution

      The Road to Recovery

        Move Quickly

        Gather Facts Continually

        Communicate Relentlessly

        DocumentYour Actions

        Use Project Management Techniques When Appropriate

        Be a Leader

        Declare the End of the Crisis

        Summing Up

    7  Mastering the Media

      Make It Your Story

        Handle the Media with Care

        Match the Message and Media to Different Segments

      ……

    8 Learning from Your Experience

    Appendix A: Useful Implementation Tools

    Appendix B: How to Write a Press Release

    Notes

    For Further Reading

    Index

    About the Subject Adviser

    About the Writer
  • 内容简介:
    In today's volatile work environment, avoiding disaster is more important than ever. "Crisis Management" will help managers identify, manage, and prevent potential crises. Full of tips and tools on how to prepare an emergency list and how to utilize pre-crisis resources, this book will show managers how to shepherd their team from crisis to success. This is a guide no manager should be without.
  • 作者简介:
    Harvard Business Press is the book-specific division of Harvard Business School Publishing, owned by the Harvard Business School, based in Boston, MA.



    The Press publishes general interest books in addition to business books. Its bestsellers Blue Ocean Strategy and The First 90 Days are widely read in management circles.



    HBSP also publishes business cases which are widely known HBS cases. These cases are used by business schools across the globe for business education.



    HB Press books are frequently reviewed and discussed in such publications as the New York Times, The Economist, and the Financial Times.
  • 目录:
    Introduction

    Taking Stock of Potential Perils

      What Could Go Wrong?

        Sources of Potential Crises

        Identifying Potential Crises

        Prioritizing Potential Crises

        Summing Up

    2  Avoiding the Avoidable

      An Ounce of Prevention...

        Prepare a Systematic Program of" Crisis Avoidance

        Heed the Signals of-Impending Crisis

        Look Be~oreYou Leap

        Don't Forget About Insurance

        Summing Up

    3  Contingency Planning

      Preparing Today for Tomorrow's Problems

        Step 1: Organize a Planning Team

        Step 2:Assess the Scope of the Problem

        Step 3: Develop a Plan

        Step 4:Test the Plan

        Step 5: Keep the Plan Up-to-Date

        AreYou Ready?

        How One Company Plans and Prepares for Crises

        Summing Up

    4  Crisis Recognition

      Where There's Smoke, There's Fire

        Different Warning Signals

        Why Warnings Are Often Unheeded

        Solutions

        Summing Up

    5  Containment

       Preventing a Bad Situation from Becoming Worse

         Rule 1:Act Quickly and Decisively

         Rule 2: Put People First

         Rule 3: Be on the Scene

         Rule 4: Communicate Liberally

         When in Doubt, LetYour Training,Values, and Instincts

          GuideYou

         Summing Up

    6  Crisis Resolution

      The Road to Recovery

        Move Quickly

        Gather Facts Continually

        Communicate Relentlessly

        DocumentYour Actions

        Use Project Management Techniques When Appropriate

        Be a Leader

        Declare the End of the Crisis

        Summing Up

    7  Mastering the Media

      Make It Your Story

        Handle the Media with Care

        Match the Message and Media to Different Segments

      ……

    8 Learning from Your Experience

    Appendix A: Useful Implementation Tools

    Appendix B: How to Write a Press Release

    Notes

    For Further Reading

    Index

    About the Subject Adviser

    About the Writer
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