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The Lenovo Affair: The Growth of China's Computer Giant and Its Takeover of IBM-PC

作者: Ling Zhijun （凌志军）著

出版社: John Wiley & Sons

出版时间: 2006-04

版次: 1

ISBN: 9780470821930

定价: 301.50

装帧: 精装

开本: 其他

纸张: 胶版纸

页数: 384页

正文语种: 英语

分类: 外文古旧书>英文书>管理

13人买过

LenovoisagloballeaderinthePCmarket,employingmorethan19,000peopleworldwide.ItslandmarktakeoverofIBM'sPCdivisioninMay2005wasamajorstepforthecompanyandahugeboostforChineseindustry.ThedealprovedtotheworldthatChinesecompaniesarenotonlycompetitiveinthedomesticmarketsbutcanalsocompeteatagloballevel.

Lenovowasfoundedin1984by11engineersworkingoutofasmallbungalowinBeijing.TheircrisiswastocreateacompanythatwouldofferPCstotheChinesepeopleatanaffordableprice.Usingthebrandname,Legend,itpromotedPCusagethroughoutChinaanddevelopedtherevolutionaryLegendChinesecharactercardthattranslatedEnglishsoftwareintoChinesecharacters.

In1994,LegendwassuccessfullylistedontheHongKongStockExchangeandin2003rebrandeditselfasLenovo.ThecompanywentfromstrengthtostrengthanddominatedtheChinesemarketwithmorethan25%ofmarketsharein2004.

TheIBMacquisitionhasmarkedanotherkeymilestoneinthehistoryofthecompany.Lenovonowhasover$13billioninannualreservesandpossessesnecessaryinfrastructuretodevelopitsmarketsaroundtheworld.ThecompanyisaworldwidesponsoroftheInternationalOlympicCommitteeandwillofferfundingandsupporttothe2006WinterGamesinTorinoandthe2008SummerGamesinBeijing. AuthorLingZhijuniswellknowninChinaforhisreportingonChina'seconomicreform,andforhisbookJiaoFeng.ThisbooksoldovertwomillioncopiesinChina.TheauthorisaseasonedreporterforthePeople'sDaily;basedinShanghai.MarthaAvery,thetranslatorandeditorofthisbookinEnglish,hastranslatedanumberofworksofChineseliteratureintoEnglishthathavebeenpublishedbysuchpressesasVikingPenguin,WWNorton,HarperCollins,FarrarStrausGiruouxandDavidGodine.HermostrecentauthoredbookisTeaRoad:ChinaandRussiaMeetAcrosstheSteppe.ThisisaneconomichistoryoftheregionandwaspublishedbytheIntercontinentalPress(China)in2004.MsAveryisbasedinBoulder,Colorado,buttravelsfrequentlytoChinaasbusinessconsultantforalargesoftwaredistributorcalledSoftwareSpectrum,Inc. Part One (1984-1989): The Rebels.
Chapter One: One Foot Each On Two Different Boats.
Chapter Two: Some People String The Pearls.
Chapter Three: It Has What You Would Call A "Root".
Part Two (1990-1994): The Age of Leaders.
Chapter Four: The Spartan Formation.
Chapter Five: Eat My Dust.
Chapter Six: 1994—Turning Point.
Part Three (1995-1999): The Age of the Market.
Chapter Seven: We're Just A Dragonette.
Chapter Eight: From Pig-raising For Everyone To Computers For Everyone.
Chapter Nine: Godfather Of China's Information Industries.
Part Four (2000-2004): Change or Die.
Chapter Ten: Half Peacock, Half Tiger.
Chapter Eleven: Winter.
Chapter Twelve: Sitting On The Mountain To Watch The Tigers Fight.
Chapter Thirteen: Takeover of IBM-PC.
内容简介:
LenovoisagloballeaderinthePCmarket,employingmorethan19,000peopleworldwide.ItslandmarktakeoverofIBM'sPCdivisioninMay2005wasamajorstepforthecompanyandahugeboostforChineseindustry.ThedealprovedtotheworldthatChinesecompaniesarenotonlycompetitiveinthedomesticmarketsbutcanalsocompeteatagloballevel.

Lenovowasfoundedin1984by11engineersworkingoutofasmallbungalowinBeijing.TheircrisiswastocreateacompanythatwouldofferPCstotheChinesepeopleatanaffordableprice.Usingthebrandname,Legend,itpromotedPCusagethroughoutChinaanddevelopedtherevolutionaryLegendChinesecharactercardthattranslatedEnglishsoftwareintoChinesecharacters.

In1994,LegendwassuccessfullylistedontheHongKongStockExchangeandin2003rebrandeditselfasLenovo.ThecompanywentfromstrengthtostrengthanddominatedtheChinesemarketwithmorethan25%ofmarketsharein2004.

TheIBMacquisitionhasmarkedanotherkeymilestoneinthehistoryofthecompany.Lenovonowhasover$13billioninannualreservesandpossessesnecessaryinfrastructuretodevelopitsmarketsaroundtheworld.ThecompanyisaworldwidesponsoroftheInternationalOlympicCommitteeandwillofferfundingandsupporttothe2006WinterGamesinTorinoandthe2008SummerGamesinBeijing.
作者简介:
AuthorLingZhijuniswellknowninChinaforhisreportingonChina'seconomicreform,andforhisbookJiaoFeng.ThisbooksoldovertwomillioncopiesinChina.TheauthorisaseasonedreporterforthePeople'sDaily;basedinShanghai.MarthaAvery,thetranslatorandeditorofthisbookinEnglish,hastranslatedanumberofworksofChineseliteratureintoEnglishthathavebeenpublishedbysuchpressesasVikingPenguin,WWNorton,HarperCollins,FarrarStrausGiruouxandDavidGodine.HermostrecentauthoredbookisTeaRoad:ChinaandRussiaMeetAcrosstheSteppe.ThisisaneconomichistoryoftheregionandwaspublishedbytheIntercontinentalPress(China)in2004.MsAveryisbasedinBoulder,Colorado,buttravelsfrequentlytoChinaasbusinessconsultantforalargesoftwaredistributorcalledSoftwareSpectrum,Inc.
目录:
Part One (1984-1989): The Rebels.
Chapter One: One Foot Each On Two Different Boats.
Chapter Two: Some People String The Pearls.
Chapter Three: It Has What You Would Call A "Root".
Part Two (1990-1994): The Age of Leaders.
Chapter Four: The Spartan Formation.
Chapter Five: Eat My Dust.
Chapter Six: 1994—Turning Point.
Part Three (1995-1999): The Age of the Market.
Chapter Seven: We're Just A Dragonette.
Chapter Eight: From Pig-raising For Everyone To Computers For Everyone.
Chapter Nine: Godfather Of China's Information Industries.
Part Four (2000-2004): Change or Die.
Chapter Ten: Half Peacock, Half Tiger.
Chapter Eleven: Winter.
Chapter Twelve: Sitting On The Mountain To Watch The Tigers Fight.
Chapter Thirteen: Takeover of IBM-PC.

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The Lenovo Affair: The Growth of China's Computer Giant and Its Takeover of IBM-PC

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