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The King of Vodka: The Story of Pyotr Smirnov and the Upheaval of an Empire

The King of Vodka: The Story of Pyotr Smirnov and the Upheaval of an Empire

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作者: Linda Himelstein 著

出版社: HarperCollins US

出版时间: 2010-11

ISBN: 9780060855918

定价: 134.40

装帧: 平装

开本: 其他

纸张: 其他

页数: 448页

正文语种: 英语

丛书: P.S.

分类: 外文古旧书>英文书>历史

InthissweepinghistoryofvodkascionPyotrSmirnovandhisfamily,distinguishedjournalistLindaHimelsteinplumbsagreatriddleofRussianhistorythroughthestoryofahumbleserfwhorosetocreateoneofthemostcelebratedbusinessempirestheworldhaseverknown.Atthecenterofthisvividnarrative,PyotrSmirnovcomestolifeasaheroofwonderfulcomplexity--amanofintenseambitionanduncannybusinesssense,apatriarchofafamilythatwouldhelpdefineRussiansocietyandsufferfromtheRevolution'saftermath,andaloyalisttoanationthatwouldonedayhonorhimasatreasureofthestate.Borninasmallvillagein1831,Smirnovreliedonvodka--acommoditythatinmanywaysdefinesRussia--toturnalifeofscarcityandanonymityintooneofimmensewealthandinternationalrecognition.Startingfromthebackroomsandsidestreetsof19thcenturyMoscow,Smirnovexploitedagoldenageofemancipationandbrilliantgrassrootsmarketingstrategiestopopularizehisproductsandensconcehisbrandwithinthethirstsandimaginationsofdrinkersaroundtheworld.HisvodkawouldbegulpedinthetavernsofRussiaandEurope,praisedwithaccoladesatWorldFairs,andbecomeastapleonthetablesofTsars.Hisimprobableascent--setagainstasobrietycrusadesupportedbyChekhovandTolstoy,mountingpoliticaluprisingsandlaborstrikes,theeventualmonopolizationofthevodkatradebythestate--wouldcrumbleamidstthechaosoftheBolshevikrevolution.Onlyasetofbizarrecoincidences--includinganincredibleprisonescapebyoneofSmirnov'ssonsin1919--wouldpreventSmirnov'slegacyfromfadingintooblivion.Setagainstabackdropofpoliticalandideologicalcurrentsthatwoulddeterminethecourseofglobalhistory--fromthefalloftheTsarstotheriseofCommunism,fromvodka'spopularizationbynoneotherthanJamesBondtoSmirnoff'semergenceasamulti-billiondollarbrand--Smirnov'sstoryoftriumphandtragedyisacaptivatinghistoricaltouchstone."TheKingofVodka"ismuchmorethanabiographyofanextraordinaryman.Itisaworkofnarrativehistoryonanepicscale. LindaHimelsteinbeganhercareerintheWashingtonbureauofTheWallStreetJournalbeforeworkingatTheSanFranciscoRecorderandLegalTimes.In1993shejoinedBusinessWeekaslegalaffairseditor,writingaboutawidearrayoftopics,includingthetobaccoindustryandWallStreet.OneofhercoverstorieshelpedBusinessWeekwintheNationalMagazineAward.Later,asthemagazine'sSiliconValleybureauchief,shewroteabouttheinfanciesofeBay,Yahoo!,andothercompanies.SheliveswithherfamilyinNorthernCalifornia.
内容简介:
InthissweepinghistoryofvodkascionPyotrSmirnovandhisfamily,distinguishedjournalistLindaHimelsteinplumbsagreatriddleofRussianhistorythroughthestoryofahumbleserfwhorosetocreateoneofthemostcelebratedbusinessempirestheworldhaseverknown.Atthecenterofthisvividnarrative,PyotrSmirnovcomestolifeasaheroofwonderfulcomplexity--amanofintenseambitionanduncannybusinesssense,apatriarchofafamilythatwouldhelpdefineRussiansocietyandsufferfromtheRevolution'saftermath,andaloyalisttoanationthatwouldonedayhonorhimasatreasureofthestate.Borninasmallvillagein1831,Smirnovreliedonvodka--acommoditythatinmanywaysdefinesRussia--toturnalifeofscarcityandanonymityintooneofimmensewealthandinternationalrecognition.Startingfromthebackroomsandsidestreetsof19thcenturyMoscow,Smirnovexploitedagoldenageofemancipationandbrilliantgrassrootsmarketingstrategiestopopularizehisproductsandensconcehisbrandwithinthethirstsandimaginationsofdrinkersaroundtheworld.HisvodkawouldbegulpedinthetavernsofRussiaandEurope,praisedwithaccoladesatWorldFairs,andbecomeastapleonthetablesofTsars.Hisimprobableascent--setagainstasobrietycrusadesupportedbyChekhovandTolstoy,mountingpoliticaluprisingsandlaborstrikes,theeventualmonopolizationofthevodkatradebythestate--wouldcrumbleamidstthechaosoftheBolshevikrevolution.Onlyasetofbizarrecoincidences--includinganincredibleprisonescapebyoneofSmirnov'ssonsin1919--wouldpreventSmirnov'slegacyfromfadingintooblivion.Setagainstabackdropofpoliticalandideologicalcurrentsthatwoulddeterminethecourseofglobalhistory--fromthefalloftheTsarstotheriseofCommunism,fromvodka'spopularizationbynoneotherthanJamesBondtoSmirnoff'semergenceasamulti-billiondollarbrand--Smirnov'sstoryoftriumphandtragedyisacaptivatinghistoricaltouchstone."TheKingofVodka"ismuchmorethanabiographyofanextraordinaryman.Itisaworkofnarrativehistoryonanepicscale.
作者简介:
LindaHimelsteinbeganhercareerintheWashingtonbureauofTheWallStreetJournalbeforeworkingatTheSanFranciscoRecorderandLegalTimes.In1993shejoinedBusinessWeekaslegalaffairseditor,writingaboutawidearrayoftopics,includingthetobaccoindustryandWallStreet.OneofhercoverstorieshelpedBusinessWeekwintheNationalMagazineAward.Later,asthemagazine'sSiliconValleybureauchief,shewroteabouttheinfanciesofeBay,Yahoo!,andothercompanies.SheliveswithherfamilyinNorthernCalifornia.

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The King of Vodka: The Story of Pyotr Smirnov and the Upheaval of an Empire

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