The McKinsey Way：Using the Techniques of the World's Top Strategic Consultants to Help You and Your Business

作者: Ethan M. Rasiel （埃森·拉塞尔）著

出版社: McGraw-Hill

出版时间: 1999-02

版次: 1

ISBN: 9780070534483

定价: 291.60

装帧: 平装

开本: 其他

纸张: 胶版纸

页数: 187页

正文语种: 英语

丛书: 金牌企业系列

分类: 外文古旧书>英文书>管理

26人买过

"If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place." --Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT.
"Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming." --Paul H. Zipkin, Vice-Dean, The Fuqua School of Business
It's been called "a breeding ground for gurus." McKinsey & Company is the gold-standard consulting firm whose alumni include titans such as "In Search of Excellence" author Tom Peters, Harvey Golub of American Express, and Japan's Kenichi Ohmae.
When Fortune 100 corporations are stymied, it's the "McKinsey-ites" whom they call for help. In THE MCKINSEY WAY, former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management.
He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task:
How McKinsey recruits and molds its elite consultants;
How to "sell without selling";
How to use facts, not fear them;
Techniques to jump-start research and make brainstorming more productive;
How to build and keep a team at the top its game;
Powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey;
How to get ultimate "buy-in" to your findings;
Survival tips for working in high-pressure organizations.
Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, THE MCKINSEY WAY is fascinating reading that empowers every business decision maker to become a better strategic player in any organization.

《麦肯锡方法》从五大方面揭示了麦肯锡工作的小窍门，作者从麦肯锡思考问题的方法开始，不仅介绍了麦肯锡解决商业问题的方法，同时也介绍了其于无声处听有声的推销方法。想知道麦肯锡的生存之道吗？想知道如何敲开麦肯锡这个顶级公司的大门吗？想知道关于麦肯锡最有价值的回忆吗？在麦肯锡方法的背后透视和规划了职场人的职业之路，本书是走向职场的必读之物。 EthanM.RasieljoinedMcKinsey&Co.'sNewYorkofficein1989andworkedthereuntil1992.Whileat"thefirm",hisclientsincludedmajorcompaniesinfinance,telecommunications,computing,andconsumergoodssectors.BeforeworkingatMcKinsey,heworkedasanequityfundmanageratMercuryAssetManagementinLondon.Hehasalsoworkedasaninvestmentbanker.Hehasabachelor'sdegreefromPrincetonUniversityandanMBAfromtheWhartonSchoolattheUniversityofPennsylvania.

埃森·拉塞尔，1989年进入麦肯锡公司纽约办事处、工作至1992年。在公司期间，他的客户包括金融、电信、计算机和消费品部门的大公司。他还做过投资银行家和基金经理人，他在普林斯顿大学获得学生学位。在沃顿商学院获得MBA学位。　　艾森·拉塞尔（EthanM.Rasiel），曾任麦肯锡公司咨询顾问。其客户包括金融、电信、计算机和消费品领域的众多知名公司。在加入麦肯锡之前，这位宾夕法尼亚州立大学沃顿商学院的MBA曾任伦敦水星资产管理公司的股权基金经理，也曾是一位投资银行家。
ACKNOWLEDGMENTS

INTRODUCTION

PART ONE: THE McKINSEY WAY OF THINKING ABOUT BUSINESS PROBLEMS

1. Building the Solution

　2. Developing an Approach

　3. 80/20 and Other Rules to Live By

PART TWO: THE McKINSEY WAY OF WORKING TO SOLVE BUSINESS PROBLEMS

　4. Selling a Study

　5. Assembling a Team

　6. Managing Hierarchy

　7. Doing Research

　8. Conducting Interviews

　9. Brainstorming

PART THREE: THE McKINSEY WAY OF SELLING SOLUTIONS

　10. Making Presentations

　11. Displaying Data with Charts

　12. Managing Internal Communications

　13. Working with Clients

PART FOUR: SURVIVING AT McKINSEY

　14. Find Your Own Mentor

　15. Surviving on the Road

　16. Take These Three Things with You Wherever You Go

　17. A Good Assistant Is a Lifeline

　18. Recruiting McKinsey Style

　19. If You Want a Life, Lay Down Some Rules

PART FIVE: LIFE AFTER McKINSEY

　20. The Most Valuable Lesson

　21. Memories of McKinsey

INDEX
内容简介:
"If more business books were as useful, concise, and just plain fun to read as THE MCKINSEY WAY, the business world would be a better place." --Julie Bick, best-selling author of ALL I REALLY NEED TO KNOW IN BUSINESS I LEARNED AT MICROSOFT.
"Enlivened by witty anecdotes, THE MCKINSEY WAY contains valuable lessons on widely diverse topics such as marketing, interviewing, team-building, and brainstorming." --Paul H. Zipkin, Vice-Dean, The Fuqua School of Business
It's been called "a breeding ground for gurus." McKinsey & Company is the gold-standard consulting firm whose alumni include titans such as "In Search of Excellence" author Tom Peters, Harvey Golub of American Express, and Japan's Kenichi Ohmae.
When Fortune 100 corporations are stymied, it's the "McKinsey-ites" whom they call for help. In THE MCKINSEY WAY, former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management.
He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task:
How McKinsey recruits and molds its elite consultants;
How to "sell without selling";
How to use facts, not fear them;
Techniques to jump-start research and make brainstorming more productive;
How to build and keep a team at the top its game;
Powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey;
How to get ultimate "buy-in" to your findings;
Survival tips for working in high-pressure organizations.
Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, THE MCKINSEY WAY is fascinating reading that empowers every business decision maker to become a better strategic player in any organization.

《麦肯锡方法》从五大方面揭示了麦肯锡工作的小窍门，作者从麦肯锡思考问题的方法开始，不仅介绍了麦肯锡解决商业问题的方法，同时也介绍了其于无声处听有声的推销方法。想知道麦肯锡的生存之道吗？想知道如何敲开麦肯锡这个顶级公司的大门吗？想知道关于麦肯锡最有价值的回忆吗？在麦肯锡方法的背后透视和规划了职场人的职业之路，本书是走向职场的必读之物。
作者简介:
EthanM.RasieljoinedMcKinsey&Co.'sNewYorkofficein1989andworkedthereuntil1992.Whileat"thefirm",hisclientsincludedmajorcompaniesinfinance,telecommunications,computing,andconsumergoodssectors.BeforeworkingatMcKinsey,heworkedasanequityfundmanageratMercuryAssetManagementinLondon.Hehasalsoworkedasaninvestmentbanker.Hehasabachelor'sdegreefromPrincetonUniversityandanMBAfromtheWhartonSchoolattheUniversityofPennsylvania.

埃森·拉塞尔，1989年进入麦肯锡公司纽约办事处、工作至1992年。在公司期间，他的客户包括金融、电信、计算机和消费品部门的大公司。他还做过投资银行家和基金经理人，他在普林斯顿大学获得学生学位。在沃顿商学院获得MBA学位。　　艾森·拉塞尔（EthanM.Rasiel），曾任麦肯锡公司咨询顾问。其客户包括金融、电信、计算机和消费品领域的众多知名公司。在加入麦肯锡之前，这位宾夕法尼亚州立大学沃顿商学院的MBA曾任伦敦水星资产管理公司的股权基金经理，也曾是一位投资银行家。
目录:
ACKNOWLEDGMENTS

INTRODUCTION

PART ONE: THE McKINSEY WAY OF THINKING ABOUT BUSINESS PROBLEMS

1. Building the Solution

　2. Developing an Approach

　3. 80/20 and Other Rules to Live By

PART TWO: THE McKINSEY WAY OF WORKING TO SOLVE BUSINESS PROBLEMS

　4. Selling a Study

　5. Assembling a Team

　6. Managing Hierarchy

　7. Doing Research

　8. Conducting Interviews

　9. Brainstorming

PART THREE: THE McKINSEY WAY OF SELLING SOLUTIONS

　10. Making Presentations

　11. Displaying Data with Charts

　12. Managing Internal Communications

　13. Working with Clients

PART FOUR: SURVIVING AT McKINSEY

　14. Find Your Own Mentor

　15. Surviving on the Road

　16. Take These Three Things with You Wherever You Go

　17. A Good Assistant Is a Lifeline

　18. Recruiting McKinsey Style

　19. If You Want a Life, Lay Down Some Rules

PART FIVE: LIFE AFTER McKINSEY

　20. The Most Valuable Lesson

　21. Memories of McKinsey

INDEX