InGenius: A Crash Course on Creativity[天才训练:创造力速成课]

InGenius: A Crash Course on Creativity[天才训练:创造力速成课]
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作者: (蒂娜·齐莉格)
出版社: HarperCollins US
2012-04
ISBN: 9780062020703
定价: 222.00
装帧: 精装
开本: 其他
纸张: 其他
页数: 224页
正文语种: 英语
4人买过
  • Istheabilitytocreativelytackleproblemsinnateorcanitbelearned?Likemosthumantraits,bothanswersarecorrect.Somepeopleareinherentlymoreinnovativethanothers.But,justlikemaths,orwriting,everyonecanimprovewithpractice.

    TinaSeelig,PhDteachescreativityeverydayinhercoursesoninnovationatStanfordSchoolofEngineering.Aftertenyearsofexperience,sheconfidentlyassertsthatnotonlycancreativitybetaughtbutthatthereareaclearsetoftools,skillsandapproachesthatcanunlockanyone'screativepotential.InInGenius,Seeligremindsusthatcreativityisnotjustsomethingthatyouthinkabout-itissomethingthatyoudo.Itisasnaturalasbreathing,andjustasnecessaryforleadingasuccessfulandfulfillinglife.Creativesolutionsarerequiredbecausethestatusquoisnevergoodenough,andourgoalshouldalwaysbetopushbeyondthelimitsofwhatseemspossible.

    Greatideasareneededtosolvealltheproblemswefaceandtoenrichourlives.Whetheritisintheconferenceroom,classroomorkitchen,newideasopenupaworldofwonderfulpossibilities.Withthetoolspresentedinthisremarkablebook,wewilllearnhowtopulloutallstopstotakeonthechallenges,bigandsmall,thatcomeourway,andtoseethateveryword,everyidea,andeverymomentprovidesanopportunityforcreativitythatwillenhanceourlives.

    InGeniusisfilledwithconcepts,tools,techniquesandstoriesthatrevealwaysyoucanincreaseyourcreativityquotient,andthatofyourgroupsandorganizations.Thefirsthalfofthebookfocusesontheinsideout-whatyoucanpersonallydotoincreaseyourowncreativeaptitudeandattitude.Thesecondhalfdealswiththeoutsidein-howyoucanchangethelocalandculturalenvironmenttoincreasethecreativityquotientofyourcommunity.InGeniusrevealsoneofthegreattruthsaboutideas:itcostsnothingtogenerateamazingideas,andyettheresultshavethepotentialtobepriceless.
    ——ThistextreferstothePaperbackedition. TinaSeelighasaPh.D.inneurosciencefromStanfordUniversityMedicalSchool.

    SheistheexecutivedirectoroftheStanfordTechnologyVenturesProgram,thedirectoroftheNationalCenterforEngineeringPathwaystoInnovation,andistheauthoroftheinternationalbestsellerWhatIWishIKnewWhenIWas20.In2009,SeeligwasawardedtheprestigiousGordonPrizefromtheNationalAcademyofEngineeringforherpioneeringworkinengineeringeducation.
  • 内容简介:
    Istheabilitytocreativelytackleproblemsinnateorcanitbelearned?Likemosthumantraits,bothanswersarecorrect.Somepeopleareinherentlymoreinnovativethanothers.But,justlikemaths,orwriting,everyonecanimprovewithpractice.

    TinaSeelig,PhDteachescreativityeverydayinhercoursesoninnovationatStanfordSchoolofEngineering.Aftertenyearsofexperience,sheconfidentlyassertsthatnotonlycancreativitybetaughtbutthatthereareaclearsetoftools,skillsandapproachesthatcanunlockanyone'screativepotential.InInGenius,Seeligremindsusthatcreativityisnotjustsomethingthatyouthinkabout-itissomethingthatyoudo.Itisasnaturalasbreathing,andjustasnecessaryforleadingasuccessfulandfulfillinglife.Creativesolutionsarerequiredbecausethestatusquoisnevergoodenough,andourgoalshouldalwaysbetopushbeyondthelimitsofwhatseemspossible.

    Greatideasareneededtosolvealltheproblemswefaceandtoenrichourlives.Whetheritisintheconferenceroom,classroomorkitchen,newideasopenupaworldofwonderfulpossibilities.Withthetoolspresentedinthisremarkablebook,wewilllearnhowtopulloutallstopstotakeonthechallenges,bigandsmall,thatcomeourway,andtoseethateveryword,everyidea,andeverymomentprovidesanopportunityforcreativitythatwillenhanceourlives.

    InGeniusisfilledwithconcepts,tools,techniquesandstoriesthatrevealwaysyoucanincreaseyourcreativityquotient,andthatofyourgroupsandorganizations.Thefirsthalfofthebookfocusesontheinsideout-whatyoucanpersonallydotoincreaseyourowncreativeaptitudeandattitude.Thesecondhalfdealswiththeoutsidein-howyoucanchangethelocalandculturalenvironmenttoincreasethecreativityquotientofyourcommunity.InGeniusrevealsoneofthegreattruthsaboutideas:itcostsnothingtogenerateamazingideas,andyettheresultshavethepotentialtobepriceless.
    ——ThistextreferstothePaperbackedition.
  • 作者简介:
    TinaSeelighasaPh.D.inneurosciencefromStanfordUniversityMedicalSchool.

    SheistheexecutivedirectoroftheStanfordTechnologyVenturesProgram,thedirectoroftheNationalCenterforEngineeringPathwaystoInnovation,andistheauthoroftheinternationalbestsellerWhatIWishIKnewWhenIWas20.In2009,SeeligwasawardedtheprestigiousGordonPrizefromtheNationalAcademyofEngineeringforherpioneeringworkinengineeringeducation.
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