10 Day MBA MBA十日读
出版时间:
2005-11
版次:
1
ISBN:
9780749927004
定价:
202.00
装帧:
平装
开本:
16开
纸张:
胶版纸
页数:
420页
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The 10-Day MBA is an essential business reference, summarisinga top business school education in one easy-to-read volume. StevenSilbiger devotes a concise chapter to each discipline you willencounter on an MBA course - Marketing, Ethics, Accounting,Organisational Behaviour, Quantitative Analysis, Finance,Operations, Economics, and Strategy. On Day 10 the author gives aseries of MBA mini courses on research, public speaking,negotiating, international business, and more. Significantlyrevised and updated, this third edition of Steven Silbiger\\\'sbestselling book has the latest facts, figures and trends, as wellas new material on ethics in business post-Enron and personalfinance. All-new mini-courses in property investment, businesswriting, leadership coaching, and financial planning have also beenadded. Prospective MBAs can use The 10-Day MBA to decide if theywant to pursue a degree; those about to enter business school canuse it to get a BIG head start on the competition; and thosewithout the time and money can get the equivalent of an MBAeducation at 99 per cent off the list price. Steven Silbiger graduated at the Darden Graduate School ofBusiness at the University of Virginia. He has worked as a CPA forArthur Anderson & Co, as a leverage buyout analyst for aninternational trading company, and as a marketing strategy managerfor National Media Corporation.
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内容简介:
The 10-Day MBA is an essential business reference, summarisinga top business school education in one easy-to-read volume. StevenSilbiger devotes a concise chapter to each discipline you willencounter on an MBA course - Marketing, Ethics, Accounting,Organisational Behaviour, Quantitative Analysis, Finance,Operations, Economics, and Strategy. On Day 10 the author gives aseries of MBA mini courses on research, public speaking,negotiating, international business, and more. Significantlyrevised and updated, this third edition of Steven Silbiger\\\'sbestselling book has the latest facts, figures and trends, as wellas new material on ethics in business post-Enron and personalfinance. All-new mini-courses in property investment, businesswriting, leadership coaching, and financial planning have also beenadded. Prospective MBAs can use The 10-Day MBA to decide if theywant to pursue a degree; those about to enter business school canuse it to get a BIG head start on the competition; and thosewithout the time and money can get the equivalent of an MBAeducation at 99 per cent off the list price.
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作者简介:
Steven Silbiger graduated at the Darden Graduate School ofBusiness at the University of Virginia. He has worked as a CPA forArthur Anderson & Co, as a leverage buyout analyst for aninternational trading company, and as a marketing strategy managerfor National Media Corporation.
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