任务驱动与项目导向系列:实用英语谈判口语
出版时间:
2008-06
版次:
1
ISBN:
9787121064760
定价:
22.00
装帧:
平装
开本:
16开
纸张:
胶版纸
页数:
185页
字数:
274千字
正文语种:
英语,简体中文
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《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》集口语交际与商务谈判技巧于一体,侧重跨文化交际知识的培养。教材中生动丰富的教学案例增加了语言、文化知识和商务谈判技巧的信息输入量,一方面突出了谈判口语课程的商务谈判技巧,另一方面强化了口语交际能力,让学生在牢固掌握国际贸易理论与实务基础知识的条件下,能够流利地使用英语解决商务谈判中的实际问题。
《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》主要作为文秘、市场营销、国际贸易等经管贸易专业学生的专业教材,同时也能够满足商务英语专业学生的学习需求,还供从事外贸工作的专业人士参考和学习。 Unit1ReceivingGuests
TypialDialogues
UsefulExpressions
ANotestoctheDialogues
BRelatedSentences
CrossCulturalLinksc
PersonalSpaceandTouchc
Exerises
FurtherLearning
EtiquetteforGreeting&Send-off
Unit2InquiryandOffer
TypicalDialoguesUsefulExpressions
ANotestotheDialogues
BRelatedSemtences
CrossCulturalLinks
NegotiatingStyleofForeign
Partners
Exercises
FurtherLearning
GuidelinesforMakingInquiries
Professionally
Unit3BargainonPrice
BargainonPrice
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
TenCulturalFactorsThat
InfluencetheNegotiation
Process
Exercises
FurtherLearning
GuidelinesforMakingOffers&Counter-offersProfessonally
Unit4BusinessDinner
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
EatingCustomandPractice
Exercises
FurtherLearning
DinnerPartyEtiquette
Unit5Payment
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
AmericanNegotiatingStyle
Exercises
FurtherLearning
HowtoAvoidConflictsinNegotiation
Unit6Packing
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
ColorPreference&DifferenceinEastandWestCultures
Exercises
FurtherLearning
TheBasicPrinciplesofNegotion
Unit7CommodityInspection
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
Competition&Cooperation
Exercises
FurtherLearning
PracticeofCommodityInspection
Unit8JcenseSystemcandQuota
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
Self-Reliance
Exercises
FurtherLearning
QuotaSystem
Unit9Insurance
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
……
Unit10Shipment
Unit11SigningtheContract
Unit12BusinessTour
Unit13ClaimsandSettlements
Unit14Arbitration
Unit15CallingforcaBid
Unit16TrademarksandPatents
Unit17JointVenture
Unit18SoleAgenyAppendix
参考文献
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内容简介:
《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》集口语交际与商务谈判技巧于一体,侧重跨文化交际知识的培养。教材中生动丰富的教学案例增加了语言、文化知识和商务谈判技巧的信息输入量,一方面突出了谈判口语课程的商务谈判技巧,另一方面强化了口语交际能力,让学生在牢固掌握国际贸易理论与实务基础知识的条件下,能够流利地使用英语解决商务谈判中的实际问题。
《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》主要作为文秘、市场营销、国际贸易等经管贸易专业学生的专业教材,同时也能够满足商务英语专业学生的学习需求,还供从事外贸工作的专业人士参考和学习。
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作者简介:
-
目录:
Unit1ReceivingGuests
TypialDialogues
UsefulExpressions
ANotestoctheDialogues
BRelatedSentences
CrossCulturalLinksc
PersonalSpaceandTouchc
Exerises
FurtherLearning
EtiquetteforGreeting&Send-off
Unit2InquiryandOffer
TypicalDialoguesUsefulExpressions
ANotestotheDialogues
BRelatedSemtences
CrossCulturalLinks
NegotiatingStyleofForeign
Partners
Exercises
FurtherLearning
GuidelinesforMakingInquiries
Professionally
Unit3BargainonPrice
BargainonPrice
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
TenCulturalFactorsThat
InfluencetheNegotiation
Process
Exercises
FurtherLearning
GuidelinesforMakingOffers&Counter-offersProfessonally
Unit4BusinessDinner
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
EatingCustomandPractice
Exercises
FurtherLearning
DinnerPartyEtiquette
Unit5Payment
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
AmericanNegotiatingStyle
Exercises
FurtherLearning
HowtoAvoidConflictsinNegotiation
Unit6Packing
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
ColorPreference&DifferenceinEastandWestCultures
Exercises
FurtherLearning
TheBasicPrinciplesofNegotion
Unit7CommodityInspection
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
Competition&Cooperation
Exercises
FurtherLearning
PracticeofCommodityInspection
Unit8JcenseSystemcandQuota
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
Self-Reliance
Exercises
FurtherLearning
QuotaSystem
Unit9Insurance
TypicalDialogues
UsefulExpressions
ANorestotheDialoguse
BRelatedSentences
CrossCulturalLinks
……
Unit10Shipment
Unit11SigningtheContract
Unit12BusinessTour
Unit13ClaimsandSettlements
Unit14Arbitration
Unit15CallingforcaBid
Unit16TrademarksandPatents
Unit17JointVenture
Unit18SoleAgenyAppendix
参考文献
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