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The Googlization of Everything：And Why We Should Worry

The Googlization of Everything：And Why We Should Worry
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作者: 著
出版社: University of California Press
2011-03
版次: 1
ISBN: 9780520258822
定价: 320.40
装帧: 精装
开本: 其他
纸张: 其他
页数: 280页
正文语种: 英语
分类: 外文古旧书>英文书>经济
1人买过
  • Inthebeginning,theWorldWideWebwasexcitingandopentothepointofanarchy,avastandintimidatingrepositoryofunindexedconfusion.IntothiscreativechaoscameGooglewithitsdazzlingmission-"Toorganizetheworld'sinformationandmakeituniversallyaccessible"-anditsmuch-quotedmotto,"Don'tbeevil".Inthisprovocativebook,SivaVaidhyanathanexaminesthewayswehaveusedandembracedGoogle-andthegrowingresistancetoitsexpansionacrosstheglobe.HeexposesthedarksideofourGooglefantasies,raisingredflagsaboutissuesofintellectualpropertyandthemuch-toutedGoogleBookSearch.HeassessesGoogle'sglobalimpact,particularlyinChina,andexplainstheinsidiouseffectofGooglizationonthewaywethink.Finally,VaidhyanathanproposestheconstructionofanInternetecosystemdesignedtobenefitthewholeworldandkeeponebrilliantandpowerfulcompanyfromfallingintothe"evil"itpledgedtoavoid. SivaVaidhyanathan,ProfessorofMediaStudiesandLawattheUniversityofVirginia,istheauthorofCopyrightsandCopywrongs:TheRiseofIntellectualPropertyandHowItThreatensCreativityandTheAnarchistintheLibrary:HowtheClashbetweenFreedomandControlisHackingtheRealWorldandCrashingtheSystem.
  • 内容简介:
    Inthebeginning,theWorldWideWebwasexcitingandopentothepointofanarchy,avastandintimidatingrepositoryofunindexedconfusion.IntothiscreativechaoscameGooglewithitsdazzlingmission-"Toorganizetheworld'sinformationandmakeituniversallyaccessible"-anditsmuch-quotedmotto,"Don'tbeevil".Inthisprovocativebook,SivaVaidhyanathanexaminesthewayswehaveusedandembracedGoogle-andthegrowingresistancetoitsexpansionacrosstheglobe.HeexposesthedarksideofourGooglefantasies,raisingredflagsaboutissuesofintellectualpropertyandthemuch-toutedGoogleBookSearch.HeassessesGoogle'sglobalimpact,particularlyinChina,andexplainstheinsidiouseffectofGooglizationonthewaywethink.Finally,VaidhyanathanproposestheconstructionofanInternetecosystemdesignedtobenefitthewholeworldandkeeponebrilliantandpowerfulcompanyfromfallingintothe"evil"itpledgedtoavoid.
  • 作者简介:
    SivaVaidhyanathan,ProfessorofMediaStudiesandLawattheUniversityofVirginia,istheauthorofCopyrightsandCopywrongs:TheRiseofIntellectualPropertyandHowItThreatensCreativityandTheAnarchistintheLibrary:HowtheClashbetweenFreedomandControlisHackingtheRealWorldandCrashingtheSystem.
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