涉外企业管理实务(英文版)
出版时间:
2015-08
版次:
1
ISBN:
9787566313676
定价:
28.00
装帧:
平装
开本:
16开
纸张:
胶版纸
页数:
184页
字数:
283千字
正文语种:
英语
5人买过
-
《涉外企业管理实务(英文版)》详细讲授了涉外企业经营财务管理的理论与实践,结合典型案例阐述如何根据不同的社会、文化环境,科学有效的实施跨国经营财务管理;如何进行整体纳税策划;如何充分、合理的运用各种金融交易工具、信息、技术进行资源整合,加强财务管理,提升企业竞争力,适时有效的规避风险,获取效益,使您的企业在国际竞争中稳健、持续发展。 ModuleOneIntroductiontoForeign—RelatedCompanies
Ⅰ.IntroductiontoForeign—RelatedCompanies
1.Tuning—in
2.Foreign—RelatedCompaniesandTheirDevelopments
Ⅱ.FunctionalManagementofForeign—RelatedCompanies
1.Tuning—in
2.DifferentFunctionsinCompanies
Ⅲ.ProceduresofEstablishingForeign—RelatedCompaniesinChina
1.RequirementsofEstablishingJointVenturesandForeignCompaniesinChina
2.ProceduresofEstablishingJointVenturesandForeignCompaniesinChina
SupplementaryReadingHowChineseCompaniesGoAbroad
案例分析及实训任务星巴克灵活的国际市场经营方式
ModuleTwoStrategicManagement
Ⅰ.WhatIsStrategicManagement?
1.Tuning—in
2.StrategicManagement
Ⅱ.TasksofStrategicManagement
1.DevelopingVisionandMissionStatements
2.EstablishingObjectives
3.ASituationalAnalysis
4.Generate,EvaluateandSelectStrategies
5.ImplementStrategies
6.StrategyEvaluation
案例分析及实训任务从卡夫食品有限公司战略看未来发展
ModuleThreeHumanResourceManagement
Ⅰ.IntroductiontoHumanResourceManagement
1.Tuning—in
2.HumanResourceManagement
Ⅱ.TasksofHumanResourceManagement
1.RecruitingEmployees
2.TrainingEmployees
3.Employees'PerformanceAppraisal
4.EmployeeMovementManagement
5.EstablishingEmployeeCompensationPlans
6.DealingwithLaborRelations
SupplementaryReadingManagingHumanResourceinInternationalBusiness
案例分析及实训任务卓越亚马逊的“全员持股”
ModuleFourMarketingManagement
Ⅰ.IntroductiontoMarketing
1.Tuning—in
2.EvolvementofMarketing
3.HolisticMarketing
4.ProcessofMarketing
Ⅱ.MainTasksofMarketing
1.MarketingResearch
2.EnvironmentandConsumerAnalysis
3.MarketSegmentationandSelection
4.ProductStrategy
5.PricingStrategy
6.DistributionStrategy
7.Promotion
SupplementaryReadingBrandStrategy
案例分析及实训任务周大福:一线品牌三线突围——金字塔式产品体系,助攻下一个战略高地
ModuleFiveOperationsManagement
1.IntroductiontoOperationsManagement
1.Tuning—in
2.OperationsManagement
Ⅱ.OperationsManagementinManufacturers
1.Tuning—in
2.LocationStrategy
3.LayoutStrategy
4.ProcurementManagement
5.ProductionPlanning
6.InventoryManagement
7.Just—in—Time(JIT)ProductionandLeanProduction
Ⅲ.OperationsDecisionsforCompaniesinServiceIndustry
1.Tuning—in
2.TheCharacteristicsofService
3.OperationsDecisionsinServiceCompanies
案例分析及实训任务顺丰速运:“收1派2”背后的流程再造
案例分析及实训任务A快餐店的经营问题
ModuleSixEnterpriseEthicsandSocialResponsibility
Ⅰ.WhatIsBusinessEthicsandWhyIsItImportant?
Ⅱ.WhatAretheMainEthicalProblemsinCommercialEnvironment
1.EthicalProblemsinHRM
2.EthicalProblemsinMarketing
3.EthicalProblemsinAccounting
4.EthicalProblemsinEnvironment
5.EthicalProblemsinInternationalBusiness
Ⅲ.ManagingBusinessEthicsandCorporateSocialResponsibility
1.ManagingBusinessEthics
2.CorporateSocialResponsibility
案例分析及实训任务联想的“公益创投”
参考文献
-
内容简介:
《涉外企业管理实务(英文版)》详细讲授了涉外企业经营财务管理的理论与实践,结合典型案例阐述如何根据不同的社会、文化环境,科学有效的实施跨国经营财务管理;如何进行整体纳税策划;如何充分、合理的运用各种金融交易工具、信息、技术进行资源整合,加强财务管理,提升企业竞争力,适时有效的规避风险,获取效益,使您的企业在国际竞争中稳健、持续发展。
-
目录:
ModuleOneIntroductiontoForeign—RelatedCompanies
Ⅰ.IntroductiontoForeign—RelatedCompanies
1.Tuning—in
2.Foreign—RelatedCompaniesandTheirDevelopments
Ⅱ.FunctionalManagementofForeign—RelatedCompanies
1.Tuning—in
2.DifferentFunctionsinCompanies
Ⅲ.ProceduresofEstablishingForeign—RelatedCompaniesinChina
1.RequirementsofEstablishingJointVenturesandForeignCompaniesinChina
2.ProceduresofEstablishingJointVenturesandForeignCompaniesinChina
SupplementaryReadingHowChineseCompaniesGoAbroad
案例分析及实训任务星巴克灵活的国际市场经营方式
ModuleTwoStrategicManagement
Ⅰ.WhatIsStrategicManagement?
1.Tuning—in
2.StrategicManagement
Ⅱ.TasksofStrategicManagement
1.DevelopingVisionandMissionStatements
2.EstablishingObjectives
3.ASituationalAnalysis
4.Generate,EvaluateandSelectStrategies
5.ImplementStrategies
6.StrategyEvaluation
案例分析及实训任务从卡夫食品有限公司战略看未来发展
ModuleThreeHumanResourceManagement
Ⅰ.IntroductiontoHumanResourceManagement
1.Tuning—in
2.HumanResourceManagement
Ⅱ.TasksofHumanResourceManagement
1.RecruitingEmployees
2.TrainingEmployees
3.Employees'PerformanceAppraisal
4.EmployeeMovementManagement
5.EstablishingEmployeeCompensationPlans
6.DealingwithLaborRelations
SupplementaryReadingManagingHumanResourceinInternationalBusiness
案例分析及实训任务卓越亚马逊的“全员持股”
ModuleFourMarketingManagement
Ⅰ.IntroductiontoMarketing
1.Tuning—in
2.EvolvementofMarketing
3.HolisticMarketing
4.ProcessofMarketing
Ⅱ.MainTasksofMarketing
1.MarketingResearch
2.EnvironmentandConsumerAnalysis
3.MarketSegmentationandSelection
4.ProductStrategy
5.PricingStrategy
6.DistributionStrategy
7.Promotion
SupplementaryReadingBrandStrategy
案例分析及实训任务周大福:一线品牌三线突围——金字塔式产品体系,助攻下一个战略高地
ModuleFiveOperationsManagement
1.IntroductiontoOperationsManagement
1.Tuning—in
2.OperationsManagement
Ⅱ.OperationsManagementinManufacturers
1.Tuning—in
2.LocationStrategy
3.LayoutStrategy
4.ProcurementManagement
5.ProductionPlanning
6.InventoryManagement
7.Just—in—Time(JIT)ProductionandLeanProduction
Ⅲ.OperationsDecisionsforCompaniesinServiceIndustry
1.Tuning—in
2.TheCharacteristicsofService
3.OperationsDecisionsinServiceCompanies
案例分析及实训任务顺丰速运:“收1派2”背后的流程再造
案例分析及实训任务A快餐店的经营问题
ModuleSixEnterpriseEthicsandSocialResponsibility
Ⅰ.WhatIsBusinessEthicsandWhyIsItImportant?
Ⅱ.WhatAretheMainEthicalProblemsinCommercialEnvironment
1.EthicalProblemsinHRM
2.EthicalProblemsinMarketing
3.EthicalProblemsinAccounting
4.EthicalProblemsinEnvironment
5.EthicalProblemsinInternationalBusiness
Ⅲ.ManagingBusinessEthicsandCorporateSocialResponsibility
1.ManagingBusinessEthics
2.CorporateSocialResponsibility
案例分析及实训任务联想的“公益创投”
参考文献
查看详情
-
九品
山东省泰安市
平均发货10小时
成功完成率96.15%
-
全新
四川省成都市
平均发货24小时
成功完成率88.18%