Search Engine Optimization (SEO): An Hour a Day 搜索引擎优化
出版时间:
2011-01
版次:
3
ISBN:
9780470902592
定价:
301.50
装帧:
平装
开本:
16开
纸张:
胶版纸
页数:
432页
正文语种:
英语
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Gettingseenonthefirstpageofsearchengineresultpagesiscrucialforbusinessesandonlinemarketers.SearchengineoptimizationhelpsimproveWebsiterankings,anditisoftencomplexandconfusing.Thistask-based,hands-onguidecoverstheconceptsandtrendsandthenlaysoutaday-by-daystrategyfordeveloping,managing,andmeasuringasuccessfulSEOplan.Withtoolsyoucandownloadandcasehistoriestoillustratekeypoints,it'stheperfectsolutionforbusymarketers,businessowners,andotherswhosejobsincludeimprovingWebsitetraffic.
AsuccessfulSEOplanisvitaltoanybusinesswithanonlinepresence
Thisbookprovidesstrategiesforsettinggoalsandgainingcorporatesupport,developingandimplementingaplan,andmonitoringtrendsandresults
Offershints,tips,andtechniquesforeveryonefromone-personshopstoFortune500companies
CompanionWebsiteincludesdownloadabletrackingspreadsheets,keywordlisttemplates,templatesforcheckingrankandsiteindexes,andacalendarwithdailySEOtasksthatyoucanimportintoyourowncalendarsystem
Fullyupdatedandexpanded,SearchEngineOptimization:AnHouraDay,ThirdEditionwillhelpyouraiseyourvisibilityontheWeb.
《搜索引擎优化：每天一小时（第3版）》的核心是SEO计划，一个旨在提高网站排名和目标流量的为期3个月的每日程序。我们按照时间来划分任务，每项任务估计会花费一小时。根据您所处的环境、对项目的了解程度以及网站后勤方面的不同，完成某些任务的时间可能会较长或者较短。
在执行SEO计划之前，需要前期规划和收集所需的信息。这就意味着您应该从头阅读《搜索引擎优化：每天一小时（第3版）》，并按照从头到尾的顺序执行SEO计划。
SearchmarketingconsultantsJenniferGrapponeandGradivaCouzinhaveimprovedtheInternetpresenceofFortune500companiesandotherfirmsinthemedia,entertainment,software,retail,andnonprofitindustries.Jennifer,aformerwebprojectmanagerandcorporatevideoproducer,beganfocusingexclusivelyonSEOin2000.Gradiva,aprogrammerandcivilengineer,hasbeenworkinginSEOsince1999.Together,theydeliverawell-rounded,left-brain/right-brainapproachtosuccessfulsearchengineoptimizationandsocialmarketing.
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内容简介:
Gettingseenonthefirstpageofsearchengineresultpagesiscrucialforbusinessesandonlinemarketers.SearchengineoptimizationhelpsimproveWebsiterankings,anditisoftencomplexandconfusing.Thistask-based,hands-onguidecoverstheconceptsandtrendsandthenlaysoutaday-by-daystrategyfordeveloping,managing,andmeasuringasuccessfulSEOplan.Withtoolsyoucandownloadandcasehistoriestoillustratekeypoints,it'stheperfectsolutionforbusymarketers,businessowners,andotherswhosejobsincludeimprovingWebsitetraffic.
AsuccessfulSEOplanisvitaltoanybusinesswithanonlinepresence
Thisbookprovidesstrategiesforsettinggoalsandgainingcorporatesupport,developingandimplementingaplan,andmonitoringtrendsandresults
Offershints,tips,andtechniquesforeveryonefromone-personshopstoFortune500companies
CompanionWebsiteincludesdownloadabletrackingspreadsheets,keywordlisttemplates,templatesforcheckingrankandsiteindexes,andacalendarwithdailySEOtasksthatyoucanimportintoyourowncalendarsystem
Fullyupdatedandexpanded,SearchEngineOptimization:AnHouraDay,ThirdEditionwillhelpyouraiseyourvisibilityontheWeb.
《搜索引擎优化：每天一小时（第3版）》的核心是SEO计划，一个旨在提高网站排名和目标流量的为期3个月的每日程序。我们按照时间来划分任务，每项任务估计会花费一小时。根据您所处的环境、对项目的了解程度以及网站后勤方面的不同，完成某些任务的时间可能会较长或者较短。
在执行SEO计划之前，需要前期规划和收集所需的信息。这就意味着您应该从头阅读《搜索引擎优化：每天一小时（第3版）》，并按照从头到尾的顺序执行SEO计划。
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作者简介:
SearchmarketingconsultantsJenniferGrapponeandGradivaCouzinhaveimprovedtheInternetpresenceofFortune500companiesandotherfirmsinthemedia,entertainment,software,retail,andnonprofitindustries.Jennifer,aformerwebprojectmanagerandcorporatevideoproducer,beganfocusingexclusivelyonSEOin2000.Gradiva,aprogrammerandcivilengineer,hasbeenworkinginSEOsince1999.Together,theydeliverawell-rounded,left-brain/right-brainapproachtosuccessfulsearchengineoptimizationandsocialmarketing.
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