Research Methods for Business Students

Research Methods for Business Students

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作者: Mark 著 , Philip 著 , Adrian Thornhill 著

出版社: Financial Times/ Prentice Hall

出版时间: 2009-07

版次: 6

ISBN: 9780273750758

定价: 815.20

装帧: 平装

开本: 其他

纸张: 其他

页数: 728页

正文语种: 英语

分类: 外文古旧书>英文书>经济

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Acomprehensiveintroductiontoresearchmethodsforstudentsplanningorundertakingadissertationorextensiveresearchprojectinbusinessandmanagement.The sixtheditionofResearchMethodsforBusinessStudentsbringsthetheory,philosophyandtechniquesofresearchtolifeandenablesstudentstounderstandthepracticalrelevanceoftheresearchmethods.Ahighlyaccessiblestyleandlogicalstructurehavemadethisthe‘studentchoice’andrun-awaymarketleader.Thebookiswrittenforstudentsonundergraduateandpostgraduatedegreeprogrammesinbusiness,orbusiness-relateddisciplines.Thefollowingonlineresourcessupportthetext:ForStudents:self-assessmentquestions,glossary,revision“flashcards”,tutorialsforSPSSandNVivo,plusSmarterOnlineSearchingGuideForInstructors:teachingmanual,powerpointslides,testbank
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Acomprehensiveintroductiontoresearchmethodsforstudentsplanningorundertakingadissertationorextensiveresearchprojectinbusinessandmanagement.The sixtheditionofResearchMethodsforBusinessStudentsbringsthetheory,philosophyandtechniquesofresearchtolifeandenablesstudentstounderstandthepracticalrelevanceoftheresearchmethods.Ahighlyaccessiblestyleandlogicalstructurehavemadethisthe‘studentchoice’andrun-awaymarketleader.Thebookiswrittenforstudentsonundergraduateandpostgraduatedegreeprogrammesinbusiness,orbusiness-relateddisciplines.Thefollowingonlineresourcessupportthetext:ForStudents:self-assessmentquestions,glossary,revision“flashcards”,tutorialsforSPSSandNVivo,plusSmarterOnlineSearchingGuideForInstructors:teachingmanual,powerpointslides,testbank

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Financial Times/ Prentice Hall2009-07

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