商务英语阅读
出版时间:
2003-06
版次:
1
ISBN:
9787304024291
定价:
19.00
装帧:
平装
开本:
16开
纸张:
其他
页数:
204页
正文语种:
简体中文
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为便于学生自学，《商务英语阅读》的编写采用教辅材料合一的编写方式，即将文字主教材和辅导内容编写在同一本教材里。每课的正课文与副课文内容紧密结合，尽量表现相似的主题。 Preface
LessonOne
TextA:FactorsofProduction
TextB:TheCaseofSunPower
LessonTwo
TextA:TheNatureandStructureofBusinessOrganization
TextB:TypesofBusinessOrganizations
LessonThree
TextA:ManagingtheBusinessEnterprise
TextB:TheManagementProcess
LessonFour
TextA:DifferentCorporateCultures
TextB:Decision-makinginChineseOrganizations
LessonFive
TextA:HumanResourceManagement
TextB:HumanResourcesManagement
LessonSix
TextA:ProductandPrice
TextB:MarketingProcessesandConsumerBehavior
ReviewTestⅠ
LessonSeven
TextA:InternationalBusiness
TextB:TheImport-ExportBalance
LessonEight
TextA:RegionalEconomics
TextB:QuotasandTariffs
LessonNine
TextA:Marketing
TextB:MarketingCommunications
LessonTen
TextA:FoundationsofBusiness
TextB:TheCreaselessCompany
LessonEleven
TextA:E-Business
TextB:DotcomDownsizing
LessonTwelve
TextA:PrimaryStageofSocialism
TextB:ImplicationsofChinasEntryintotheWTO
ReviewTestⅡ
LessonThirteen
TextA:InnovationIstheKeytoContinuedProsperity
TextB:Promotion
LessonFourteen
TextA:Over-capacityintheCarBusiness
TextB:OneStepForward,OneStepBack
LessonFifteen
TextA:ThelessonsfromEnron
TextB:WaltDisney:TheMagicIsBack
LessonSixteen
TextA:SecuritiesMarkets
TextB:RiskManagementandInsurance
LessonSeventeen
TextA:FinancialManagement
TextB:Accounting
LessonEighteen
TextA:BusinessLaw
TextB:TheWayWeAreChangingOrganizationsIsNotWorking
ReviewTestⅢ
Appendices
AppendixIIndextoVocabularyList
Appendix2KeytoExercises
Appendix3KeytoReviewTests
Appendix4The2001Global500:FullList2001
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内容简介:
为便于学生自学，《商务英语阅读》的编写采用教辅材料合一的编写方式，即将文字主教材和辅导内容编写在同一本教材里。每课的正课文与副课文内容紧密结合，尽量表现相似的主题。
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目录:
Preface
LessonOne
TextA:FactorsofProduction
TextB:TheCaseofSunPower
LessonTwo
TextA:TheNatureandStructureofBusinessOrganization
TextB:TypesofBusinessOrganizations
LessonThree
TextA:ManagingtheBusinessEnterprise
TextB:TheManagementProcess
LessonFour
TextA:DifferentCorporateCultures
TextB:Decision-makinginChineseOrganizations
LessonFive
TextA:HumanResourceManagement
TextB:HumanResourcesManagement
LessonSix
TextA:ProductandPrice
TextB:MarketingProcessesandConsumerBehavior
ReviewTestⅠ
LessonSeven
TextA:InternationalBusiness
TextB:TheImport-ExportBalance
LessonEight
TextA:RegionalEconomics
TextB:QuotasandTariffs
LessonNine
TextA:Marketing
TextB:MarketingCommunications
LessonTen
TextA:FoundationsofBusiness
TextB:TheCreaselessCompany
LessonEleven
TextA:E-Business
TextB:DotcomDownsizing
LessonTwelve
TextA:PrimaryStageofSocialism
TextB:ImplicationsofChinasEntryintotheWTO
ReviewTestⅡ
LessonThirteen
TextA:InnovationIstheKeytoContinuedProsperity
TextB:Promotion
LessonFourteen
TextA:Over-capacityintheCarBusiness
TextB:OneStepForward,OneStepBack
LessonFifteen
TextA:ThelessonsfromEnron
TextB:WaltDisney:TheMagicIsBack
LessonSixteen
TextA:SecuritiesMarkets
TextB:RiskManagementandInsurance
LessonSeventeen
TextA:FinancialManagement
TextB:Accounting
LessonEighteen
TextA:BusinessLaw
TextB:TheWayWeAreChangingOrganizationsIsNotWorking
ReviewTestⅢ
Appendices
AppendixIIndextoVocabularyList
Appendix2KeytoExercises
Appendix3KeytoReviewTests
Appendix4The2001Global500:FullList2001
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商务英语阅读
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