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Search Engine Optimization (SEO): An Hour a Day 搜索引擎优化

Search Engine Optimization (SEO): An Hour a Day 搜索引擎优化

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作者: Jennifer （珍妮弗·格拉波内）著 , Gradiva Couzin （格拉迪瓦·库辛）著

出版社: Wiley

出版时间: 2011-01

版次: 3

ISBN: 9780470902592

定价: 301.50

装帧: 平装

开本: 16开

纸张: 胶版纸

页数: 432页

正文语种: 英语

分类: 外文古旧书>英文书>计算机与互联网

3人买过

Gettingseenonthefirstpageofsearchengineresultpagesiscrucialforbusinessesandonlinemarketers.SearchengineoptimizationhelpsimproveWebsiterankings,anditisoftencomplexandconfusing.Thistask-based,hands-onguidecoverstheconceptsandtrendsandthenlaysoutaday-by-daystrategyfordeveloping,managing,andmeasuringasuccessfulSEOplan.Withtoolsyoucandownloadandcasehistoriestoillustratekeypoints,it'stheperfectsolutionforbusymarketers,businessowners,andotherswhosejobsincludeimprovingWebsitetraffic.

AsuccessfulSEOplanisvitaltoanybusinesswithanonlinepresence

Thisbookprovidesstrategiesforsettinggoalsandgainingcorporatesupport,developingandimplementingaplan,andmonitoringtrendsandresults

Offershints,tips,andtechniquesforeveryonefromone-personshopstoFortune500companies

CompanionWebsiteincludesdownloadabletrackingspreadsheets,keywordlisttemplates,templatesforcheckingrankandsiteindexes,andacalendarwithdailySEOtasksthatyoucanimportintoyourowncalendarsystem

Fullyupdatedandexpanded,SearchEngineOptimization:AnHouraDay,ThirdEditionwillhelpyouraiseyourvisibilityontheWeb.

《搜索引擎优化：每天一小时（第3版）》的核心是SEO计划，一个旨在提高网站排名和目标流量的为期3个月的每日程序。我们按照时间来划分任务，每项任务估计会花费一小时。根据您所处的环境、对项目的了解程度以及网站后勤方面的不同，完成某些任务的时间可能会较长或者较短。

　在执行SEO计划之前，需要前期规划和收集所需的信息。这就意味着您应该从头阅读《搜索引擎优化：每天一小时（第3版）》，并按照从头到尾的顺序执行SEO计划。
SearchmarketingconsultantsJenniferGrapponeandGradivaCouzinhaveimprovedtheInternetpresenceofFortune500companiesandotherfirmsinthemedia,entertainment,software,retail,andnonprofitindustries.Jennifer,aformerwebprojectmanagerandcorporatevideoproducer,beganfocusingexclusivelyonSEOin2000.Gradiva,aprogrammerandcivilengineer,hasbeenworkinginSEOsince1999.Together,theydeliverawell-rounded,left-brain/right-brainapproachtosuccessfulsearchengineoptimizationandsocialmarketing.
内容简介:
Gettingseenonthefirstpageofsearchengineresultpagesiscrucialforbusinessesandonlinemarketers.SearchengineoptimizationhelpsimproveWebsiterankings,anditisoftencomplexandconfusing.Thistask-based,hands-onguidecoverstheconceptsandtrendsandthenlaysoutaday-by-daystrategyfordeveloping,managing,andmeasuringasuccessfulSEOplan.Withtoolsyoucandownloadandcasehistoriestoillustratekeypoints,it'stheperfectsolutionforbusymarketers,businessowners,andotherswhosejobsincludeimprovingWebsitetraffic.

AsuccessfulSEOplanisvitaltoanybusinesswithanonlinepresence

Thisbookprovidesstrategiesforsettinggoalsandgainingcorporatesupport,developingandimplementingaplan,andmonitoringtrendsandresults

Offershints,tips,andtechniquesforeveryonefromone-personshopstoFortune500companies

CompanionWebsiteincludesdownloadabletrackingspreadsheets,keywordlisttemplates,templatesforcheckingrankandsiteindexes,andacalendarwithdailySEOtasksthatyoucanimportintoyourowncalendarsystem

Fullyupdatedandexpanded,SearchEngineOptimization:AnHouraDay,ThirdEditionwillhelpyouraiseyourvisibilityontheWeb.

《搜索引擎优化：每天一小时（第3版）》的核心是SEO计划，一个旨在提高网站排名和目标流量的为期3个月的每日程序。我们按照时间来划分任务，每项任务估计会花费一小时。根据您所处的环境、对项目的了解程度以及网站后勤方面的不同，完成某些任务的时间可能会较长或者较短。

　在执行SEO计划之前，需要前期规划和收集所需的信息。这就意味着您应该从头阅读《搜索引擎优化：每天一小时（第3版）》，并按照从头到尾的顺序执行SEO计划。
作者简介:
SearchmarketingconsultantsJenniferGrapponeandGradivaCouzinhaveimprovedtheInternetpresenceofFortune500companiesandotherfirmsinthemedia,entertainment,software,retail,andnonprofitindustries.Jennifer,aformerwebprojectmanagerandcorporatevideoproducer,beganfocusingexclusivelyonSEOin2000.Gradiva,aprogrammerandcivilengineer,hasbeenworkinginSEOsince1999.Together,theydeliverawell-rounded,left-brain/right-brainapproachtosuccessfulsearchengineoptimizationandsocialmarketing.

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