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Driving Results Through Social Networks[结果性社会网络：领先机构是如何利用网络达成业绩与增长的]

Driving Results Through Social Networks[结果性社会网络：领先机构是如何利用网络达成业绩与增长的]

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作者: Robert L. Cross 著

出版社: Wiley

出版时间: 2008-12

版次: 1

ISBN: 9780470392492

定价: 302.50

装帧: 平装

开本: 其他

纸张: 胶版纸

页数: 240页

正文语种: 英语

丛书: J-B US non-Franchise Leadership

分类: 外文古旧书>英文书>生活

PraiseforDrivingResultsThroughSocialNetworks"OrganizationalnetworkanalysishashelpedKetchumimprovethefunctioningofoneofourlargestoffices,aswellasoneofourlargestclients.Itgivesapracticalmapofrelationshipsthatyoucanusetofindclarityamidsttheambiguity—Iheartilyrecommendthisbook!"—RayKotcher,CEO,Ketchum"Showsexecutiveshowtoleverageseeminglyinvisiblenetworksforperformanceandinnovationimpact.Throughcompellinganddetailedcasestheauthorsdemonstratehowtoporganizationsarederivingmeasurablebusinessimpactbycultivatingnetworksthatsupportstrategicobjectives—notsimplybuildingcollaborationsindiscriminately.TheideasarehighlyimpactfulandonesweareusingonseveralfrontsatMonsanto."—MarkShowers,chiefinformationofficer,Monsanto"CrossandThomascontinuetobreaknewgroundinthestudy—andmostimportantlyinthepracticalapplication—ofsocialnetworkanalysistoorganizationalresults.Theirframeworkforexaminingnetworksisbothspecificandactionable.TheideasinDrivingResultsThroughSocialNetworkswillcontinuetohelpourleadersmaximizetheirowneffectivenessanddriveHewlett-Packardforward."—SteffenLandauer,chieflearningofficer,Hewlett-Packard"Manyofusspendasignificantamountofmanagerialtimetryingtoconstantlyreorganizeintoglobal,matrixedorganizationsandwonderwhyit'ssochallengingtoassimilateandengagetalentwhiledrivingchangeandinnovation.CrossandThomassuggestaverynovelideaweareincreasinglyemployingatCiti—thatweshouldbefocusedonanalyzing,building,andleveragingthesocialnetworksthatdrivehowworkreallygetsdone."—GregBurns,chieflearningofficer,Citi"Asapractitionerofleadershipdevelopment,Icansaywithconfidencethatitisraretocomeacrossasolidacademicideathattranslatesintopracticalactionsforafirm.Theideasinthisbookoffernotonlynewwaystounderstandhoworganizationsworkbut,mostimportantly,newwaystomakeorganizationsworkbetter."—LisaVertucci,managingdirector,BarclaysCapital"Thebusinessworldisexperiencingtremendouspressurestobemoreflexibleandabletoharnesstheknowledgeandpowerofpeople.CrossandThomasprovideimportantinsightsintohowtoaddresstheseissuesbyleveragingsocialnetworks.Managingsocialnetworks,asanevolvingfieldofmanagementpractice,isgoingtomakeabigdifferenceinbusinessperformance."—SteveMaritz,chairman&CEO,MaritzInc. RobCrossisassociateprofessor,McIntireSchoolofCommerceatUniversityofVirginia,wherehespecializesinorganizationalbehavior.HeisalsothedirectorofTheNetworkRoundtable(www.thenetworkroundtable.org),aconsortiumofover100organizationsfocusedonapplicationsofnetworkideasthatyieldmeasurablebusinessimpactandstrategicadvantage.RobertJ.ThomasisexecutivedirectorofAccenture'sInstituteforHighPerformanceandaseniorexecutivebasedinBoston,Massachusetts.Hespecializesinleadership,organizationdesign,andtransformationalchange.
内容简介:
PraiseforDrivingResultsThroughSocialNetworks"OrganizationalnetworkanalysishashelpedKetchumimprovethefunctioningofoneofourlargestoffices,aswellasoneofourlargestclients.Itgivesapracticalmapofrelationshipsthatyoucanusetofindclarityamidsttheambiguity—Iheartilyrecommendthisbook!"—RayKotcher,CEO,Ketchum"Showsexecutiveshowtoleverageseeminglyinvisiblenetworksforperformanceandinnovationimpact.Throughcompellinganddetailedcasestheauthorsdemonstratehowtoporganizationsarederivingmeasurablebusinessimpactbycultivatingnetworksthatsupportstrategicobjectives—notsimplybuildingcollaborationsindiscriminately.TheideasarehighlyimpactfulandonesweareusingonseveralfrontsatMonsanto."—MarkShowers,chiefinformationofficer,Monsanto"CrossandThomascontinuetobreaknewgroundinthestudy—andmostimportantlyinthepracticalapplication—ofsocialnetworkanalysistoorganizationalresults.Theirframeworkforexaminingnetworksisbothspecificandactionable.TheideasinDrivingResultsThroughSocialNetworkswillcontinuetohelpourleadersmaximizetheirowneffectivenessanddriveHewlett-Packardforward."—SteffenLandauer,chieflearningofficer,Hewlett-Packard"Manyofusspendasignificantamountofmanagerialtimetryingtoconstantlyreorganizeintoglobal,matrixedorganizationsandwonderwhyit'ssochallengingtoassimilateandengagetalentwhiledrivingchangeandinnovation.CrossandThomassuggestaverynovelideaweareincreasinglyemployingatCiti—thatweshouldbefocusedonanalyzing,building,andleveragingthesocialnetworksthatdrivehowworkreallygetsdone."—GregBurns,chieflearningofficer,Citi"Asapractitionerofleadershipdevelopment,Icansaywithconfidencethatitisraretocomeacrossasolidacademicideathattranslatesintopracticalactionsforafirm.Theideasinthisbookoffernotonlynewwaystounderstandhoworganizationsworkbut,mostimportantly,newwaystomakeorganizationsworkbetter."—LisaVertucci,managingdirector,BarclaysCapital"Thebusinessworldisexperiencingtremendouspressurestobemoreflexibleandabletoharnesstheknowledgeandpowerofpeople.CrossandThomasprovideimportantinsightsintohowtoaddresstheseissuesbyleveragingsocialnetworks.Managingsocialnetworks,asanevolvingfieldofmanagementpractice,isgoingtomakeabigdifferenceinbusinessperformance."—SteveMaritz,chairman&CEO,MaritzInc.
作者简介:
RobCrossisassociateprofessor,McIntireSchoolofCommerceatUniversityofVirginia,wherehespecializesinorganizationalbehavior.HeisalsothedirectorofTheNetworkRoundtable(www.thenetworkroundtable.org),aconsortiumofover100organizationsfocusedonapplicationsofnetworkideasthatyieldmeasurablebusinessimpactandstrategicadvantage.RobertJ.ThomasisexecutivedirectorofAccenture'sInstituteforHighPerformanceandaseniorexecutivebasedinBoston,Massachusetts.Hespecializesinleadership,organizationdesign,andtransformationalchange.

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