全国高职高专院校规划教材·商务英语专业:商务英语阅读(下)(第2版)

全国高职高专院校规划教材·商务英语专业:商务英语阅读(下)(第2版)
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作者: ,
2011-10
版次: 2
ISBN: 9787566302083
定价: 21.00
装帧: 平装
开本: 16开
纸张: 胶版纸
页数: 171页
正文语种: 英语
  • “新世界商务英语系列教材”是对外经济贸易大学出版社联合对外经济贸易大学、东北财经大学、上海财经大学、上海对外贸易学院、天津对外经济贸易职业学院、山东外贸职业学院、安徽国际商务职业学院、安徽商贸职业技术学院、大连职业技术学院和广东科学技术职业学院等院校推出的一套面向不同层次的、涵盖不同模块的商务英语系列立体化教材。《全国高职高专院校规划教材·商务英语专业:商务英语阅读(第2版)(下)》面向三个层次:’研究生、本科生和高职高专学业。
    研究生和本科层次的商务英语教材适用于全国各高等院校英语专业的商务英语方向或国际贸易、国际经济、国际工商管理等商科专业的学生。 Unit1TeamSpirit:CultivatetheCulture
    FastReadingIDoesTeamSpiritMakeEconomicSense?
    FastReadingIIHowMuchDoYouKnowAboutTeamSpirit?

    Unit2PerformanceEvaluation
    FastReadingINewStrategiestoTalkAboutYourPerformanceEvaluationwithYourBOSS
    FastReadingIIBeingAbletoImpressatAppraisals

    Unit3UncoveringaCompany'SCorporateCulture——aCriticalTaskforJob-seekers
    FastReadingIWhatShouldLeadersDotoBoostNewEnterpriseCulture?
    FastReadingIIWhatDoesanOrganization'SCultureReveal?

    Unit4WhyShouldWeGoforSixSigma?
    FastReadingISixSigma——theSoulofEffectiveness
    FastReadingIIHowMotorolaUsedSixSigmaTrainingtoBecomeHugeAgain

    Unit5GeneralIntroductiontoLogistics
    FastReadingILoweringLogistics'Costs
    FastReadingIIReverseLogistics

    Unit6ChallengesFacingChineseLogisticsIndustry
    FastReadingILogisticsFirmsFaceChallenges
    FastReadingIITop10LogisticsChallengesfor2010(andbeyond)intheUSA

    Unit7Just-in-time
    FastReadingIFocusonPublicTransportation
    FastReadingIIPremiumFreightMakesJITFit

    Unit8UniversalParcelService
    FastReadingIAForeignExpressGiantInvestsinChina
    FastReadingIIReal-timeLocationSystemsCoverYourAssets

    Unit9GeneralIntroductiontoInsurance
    FastReadingIChinaMullsInsuranceMarketEasingforForeignFirms
    FastReadingIIABCPutsEmotionallyInvolvedReporteronHurricaneInsuranceStory

    Unit10IPRandEconomicGrowth
    FastReadingIIPRProtectionIsKeytoEconomicGrowth
    FastReadingIIStrategicMoves

    Unit11HumanRelationshipinthe21stCentury
    FastReadingIHowtoWorkwithPeopleYouDon'tLike
    FastReadingIITheMostBeautifulHeart

    Unit12Cross.culturalCommunication
    FastReadingIBreakingtheBarriersofInterculturalCommunication
    FastReadingII''Secrets”NotSpokenOutbeforeAmericans

    Unit13BusinessEtiquette
    FastReadingIWesternBusinessCulture
    FastReadingIIHelpfulNegotiationTips

    Unit14InterviewSkills
    FastReadingIHowtoPreparefortheSecondInterview
    FastReadingIITheWorstInterviewExperiences

    Unit15TheFutureoftheWOrldEconomy
    FastReadingIDevelopingCountriesShapingtheFutureoftheW10rldAgricultureTrade
    FastReadingIIFiveFutureTrendsandtheW10rldEconomy

    Unit16SustainableDevelopment
    FastReadingITourismandSustainableDevelopment
    FastReadingIIEndingPoverty
    References
  • 内容简介:
    “新世界商务英语系列教材”是对外经济贸易大学出版社联合对外经济贸易大学、东北财经大学、上海财经大学、上海对外贸易学院、天津对外经济贸易职业学院、山东外贸职业学院、安徽国际商务职业学院、安徽商贸职业技术学院、大连职业技术学院和广东科学技术职业学院等院校推出的一套面向不同层次的、涵盖不同模块的商务英语系列立体化教材。《全国高职高专院校规划教材·商务英语专业:商务英语阅读(第2版)(下)》面向三个层次:’研究生、本科生和高职高专学业。
    研究生和本科层次的商务英语教材适用于全国各高等院校英语专业的商务英语方向或国际贸易、国际经济、国际工商管理等商科专业的学生。
  • 目录:
    Unit1TeamSpirit:CultivatetheCulture
    FastReadingIDoesTeamSpiritMakeEconomicSense?
    FastReadingIIHowMuchDoYouKnowAboutTeamSpirit?

    Unit2PerformanceEvaluation
    FastReadingINewStrategiestoTalkAboutYourPerformanceEvaluationwithYourBOSS
    FastReadingIIBeingAbletoImpressatAppraisals

    Unit3UncoveringaCompany'SCorporateCulture——aCriticalTaskforJob-seekers
    FastReadingIWhatShouldLeadersDotoBoostNewEnterpriseCulture?
    FastReadingIIWhatDoesanOrganization'SCultureReveal?

    Unit4WhyShouldWeGoforSixSigma?
    FastReadingISixSigma——theSoulofEffectiveness
    FastReadingIIHowMotorolaUsedSixSigmaTrainingtoBecomeHugeAgain

    Unit5GeneralIntroductiontoLogistics
    FastReadingILoweringLogistics'Costs
    FastReadingIIReverseLogistics

    Unit6ChallengesFacingChineseLogisticsIndustry
    FastReadingILogisticsFirmsFaceChallenges
    FastReadingIITop10LogisticsChallengesfor2010(andbeyond)intheUSA

    Unit7Just-in-time
    FastReadingIFocusonPublicTransportation
    FastReadingIIPremiumFreightMakesJITFit

    Unit8UniversalParcelService
    FastReadingIAForeignExpressGiantInvestsinChina
    FastReadingIIReal-timeLocationSystemsCoverYourAssets

    Unit9GeneralIntroductiontoInsurance
    FastReadingIChinaMullsInsuranceMarketEasingforForeignFirms
    FastReadingIIABCPutsEmotionallyInvolvedReporteronHurricaneInsuranceStory

    Unit10IPRandEconomicGrowth
    FastReadingIIPRProtectionIsKeytoEconomicGrowth
    FastReadingIIStrategicMoves

    Unit11HumanRelationshipinthe21stCentury
    FastReadingIHowtoWorkwithPeopleYouDon'tLike
    FastReadingIITheMostBeautifulHeart

    Unit12Cross.culturalCommunication
    FastReadingIBreakingtheBarriersofInterculturalCommunication
    FastReadingII''Secrets”NotSpokenOutbeforeAmericans

    Unit13BusinessEtiquette
    FastReadingIWesternBusinessCulture
    FastReadingIIHelpfulNegotiationTips

    Unit14InterviewSkills
    FastReadingIHowtoPreparefortheSecondInterview
    FastReadingIITheWorstInterviewExperiences

    Unit15TheFutureoftheWOrldEconomy
    FastReadingIDevelopingCountriesShapingtheFutureoftheW10rldAgricultureTrade
    FastReadingIIFiveFutureTrendsandtheW10rldEconomy

    Unit16SustainableDevelopment
    FastReadingITourismandSustainableDevelopment
    FastReadingIIEndingPoverty
    References
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