新商务英语教程 新商务英语综合教程 2
出版时间:
2015-05
版次:
1
ISBN:
9787302372523
定价:
46.80
装帧:
平装
开本:
16开
纸张:
胶版纸
页数:
160页
字数:
240千字
正文语种:
简体中文,英语
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“新商务英语教程”系列教材采用话题、语言技能和任务紧密结合的编写原则,全套教材以话题为核心,语言技能为主线,精心设计的任务型活动贯穿每个教学单元。《新商务英语教程新商务英语综合教程2》分为8个单元,每单元由LearningObjectives,Lead-in,Readings,Grammar和FunTime5个模块构成,以多种形式对英语阅读、翻译、写作和口语等基本技能进行综合性训练,并根据高职高专大一新生的实际水平对基础语法知识进行复习巩固。
《新商务英语教程新商务英语综合教程2》可供高职高专院校商务英语专业和应用英语专业外贸和涉外文秘方向的学生在一年级下学期使用。 Unit1HumanResources
LearningObjectives
SectionALead-in
SectionBReadings
TextAWhatIsaCareerinHumanResourcesAllAbout?
TextBTheDocumentsYouNeedtoStartYourHRDepartment
SectionCGrammar:TypesofSentences(句子类型)
SectionDFunTime:Humour
Unit2PublicRelations
LearningObjectives
SectionALead-in
SectionBReadings
TextAWhatDoesaPRManagerDo?
TextBMyAdviceforFuturePRInterns
SectionCGrammar:RelativeClause1(关系从句1)
SectionDFunTime:CrosswordPuzzle
Unit3Finance
LearningObjectives
SectionALead-in
SectionBReadings
TextAFinanceDepartment:ItsRoleandObjectives
TextBRelationshipofFinancewithOtherDepartments
SectionCGrammar:RelativeClause2(关系从句2)
SectionDFunTime:BrainTwisters
Unit4Marketing
LearningObjectives
SectionALead-in
SectionBReadings
TextAResponsibilitiesoftheMarketingDepartment
TextBHowtoMarketaNewProduct
SectionCGrammar:AdverbialClauses(状语从句)
SectionDFunTime:Humour
Unit5ResearchandRevelopment
LearningObjectives
SectionALead-in
SectionBReadings
TextAResearchandDevelopment
TextBOrganizingR&DfortheFuture
SectionCGrammar:NounClauses(名词性从句)
SectionDFunTime:CrosswordPuzzle
Unit6Production
LearningObjectives
SectionALead-in
SectionBReadings
TextAProductionPlanning
TextBProductionProcess
SectionCGrammar:Agreement(主谓一致)
SectionDFunTime:Humour
Unit7Advertisement
LearningObjectives
SectionALead-in
SectionBReadings
TextAEffectiveAdvertisingTechniques
TextBWebadvertising
SectionCGrammar:Inversion(倒装语序)
SectionDFunTime:CrosswordPuzzle
Unit8SalesandAfter-salesService
LearningObjectives
SectionALead-in
SectionBReadings
TextATheSecrettoSalesSuccess
TextBAfter-salesServiceandItsWhats,WhysandHows
SectionCGrammar:SubstitutionandEllipsis(替代和省略)
SectionDFunTime:BrainTwisters
NewWordsandExpressions
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内容简介:
“新商务英语教程”系列教材采用话题、语言技能和任务紧密结合的编写原则,全套教材以话题为核心,语言技能为主线,精心设计的任务型活动贯穿每个教学单元。《新商务英语教程新商务英语综合教程2》分为8个单元,每单元由LearningObjectives,Lead-in,Readings,Grammar和FunTime5个模块构成,以多种形式对英语阅读、翻译、写作和口语等基本技能进行综合性训练,并根据高职高专大一新生的实际水平对基础语法知识进行复习巩固。
《新商务英语教程新商务英语综合教程2》可供高职高专院校商务英语专业和应用英语专业外贸和涉外文秘方向的学生在一年级下学期使用。
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目录:
Unit1HumanResources
LearningObjectives
SectionALead-in
SectionBReadings
TextAWhatIsaCareerinHumanResourcesAllAbout?
TextBTheDocumentsYouNeedtoStartYourHRDepartment
SectionCGrammar:TypesofSentences(句子类型)
SectionDFunTime:Humour
Unit2PublicRelations
LearningObjectives
SectionALead-in
SectionBReadings
TextAWhatDoesaPRManagerDo?
TextBMyAdviceforFuturePRInterns
SectionCGrammar:RelativeClause1(关系从句1)
SectionDFunTime:CrosswordPuzzle
Unit3Finance
LearningObjectives
SectionALead-in
SectionBReadings
TextAFinanceDepartment:ItsRoleandObjectives
TextBRelationshipofFinancewithOtherDepartments
SectionCGrammar:RelativeClause2(关系从句2)
SectionDFunTime:BrainTwisters
Unit4Marketing
LearningObjectives
SectionALead-in
SectionBReadings
TextAResponsibilitiesoftheMarketingDepartment
TextBHowtoMarketaNewProduct
SectionCGrammar:AdverbialClauses(状语从句)
SectionDFunTime:Humour
Unit5ResearchandRevelopment
LearningObjectives
SectionALead-in
SectionBReadings
TextAResearchandDevelopment
TextBOrganizingR&DfortheFuture
SectionCGrammar:NounClauses(名词性从句)
SectionDFunTime:CrosswordPuzzle
Unit6Production
LearningObjectives
SectionALead-in
SectionBReadings
TextAProductionPlanning
TextBProductionProcess
SectionCGrammar:Agreement(主谓一致)
SectionDFunTime:Humour
Unit7Advertisement
LearningObjectives
SectionALead-in
SectionBReadings
TextAEffectiveAdvertisingTechniques
TextBWebadvertising
SectionCGrammar:Inversion(倒装语序)
SectionDFunTime:CrosswordPuzzle
Unit8SalesandAfter-salesService
LearningObjectives
SectionALead-in
SectionBReadings
TextATheSecrettoSalesSuccess
TextBAfter-salesServiceandItsWhats,WhysandHows
SectionCGrammar:SubstitutionandEllipsis(替代和省略)
SectionDFunTime:BrainTwisters
NewWordsandExpressions
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